For the first time in reality tv history, E!'s House of Villains brought together the best of the worst: the most infamous villains from the biggest reality shows, to compete for the title of America's Ultimate Supervillain. What could possibly go wrong? 

 

For the launch of E!'s new reality show, House of Villains, E! set out to create a campaign truly as loud, chaotic, self-aware, and groundbreaking as the series itself. To lean into our villainous theme, we programmed villain movie marathons that teamed up Hollywood & Reality's biggest villain, leading into episodic premieres. I wrote, produced, and edited the movie marathon stunts, as well as episodics for the show's grand finale.

 

The series broke records, becoming E!'s best performing original series in 3 years. 

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